Wow, is the internet getting crowded? Creating a successful online brand today may seem like a massive challenge because of the noise in the space, but look at the bright side: you have people who’ve forged the path for you. I’m going to share some ways to make your online brand shine. I recently had…
Being a brand on social media can be a challenge because people want to connect with other people, not a logo or brand. So, how does a brand get into the mix in social media in an effective way? They create a persona that fits their brand, helps them communicate their message, and works in…
Are you still under the impression that Instagram is just for selfies and food photos? While those do exist, savvy people are killing it on Instagram by connecting on this fun and fast social network. It’s time for you to create an achievable strategy for your Instagram account. Without a strategy, you’re just posting selfies…
I’ve wrapped up my second book, and it’s on pre-order now! Details here! By signing up for my newsletter, you’ll be the first to hear about everything and receive exclusive content that will inspire and educate you. You’ll get behind-the-scenes looks at my writing process, sneak peeks of upcoming releases, and tips on how to…
Social media optimization, or SMO, is applying your social skills to your social media platforms. SMO sounds like a fancy term, but I can guarantee that you have the social skills necessary to build your blog traffic and social media network. Whether you’re an entrepreneur, writer, or small business owner, SMO can help you bring…
Social media graphics are crucial these days for getting your message across. For me, the perfect social media post always includes a graphic. From Pinterest to sharing on Instagram to tweeting an image, the message is the same: visuals are the key! If you write great content, you should share it with an image. You…