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Crafting a Unique Brand Identity: A Step-by-Step Guide for Small Businesses
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Crafting a Unique Brand Identity: A Step-by-Step Guide for Small Businesses

In the busy online world, standing out as a small business isn’t only about having a great product or service but crafting a unique brand identity that resonates deeply with your audience. This article will take you through the essential steps of developing a memorable brand identity that genuinely reflects your business’s heart. From establishing…

The Power of Social Media Marketing for Small Businesses: Getting Started
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The Power of Social Media Marketing for Small Businesses: Getting Started

Ever visited a hole-in-the-wall cafe? Great coffee, but few customers. Now, imagine that same cafe bustling, thanks to a thriving Instagram account and posting daily specials. That’s the power social media marketing can wield for your small business. Dive into this article to navigate this vast, potential-filled landscape and the power of social media for…

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Hey there, I’m Peg Fitzpatrick—your friendly social media expert and bestselling author! Ready to rock your digital world with top-notch social media tips and strategies? You’re in the right place! I hope you find what you’re looking for.

About Peg

About Peg

Hello Discover Digital Delights with Peg: Your Social Media Bestie! I’m a small-town girl living in a lonely [digital] world. I started with zero followers [just like you] over a decade ago, and I’m figuring out things along the way. Here on my blog, you’ll find social smarts and creative inspiration for entrepreneurs and small…

How to Create Beautiful Pinterest Pins in Six Steps
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How to Create Beautiful Pinterest Pins in Six Steps

If you’ve spent any time on Pinterest, you know that it’s all about beautiful Pinterest Pins. Most people are on Pinterest repinning things, in fact, over 80% of the images you see are repinned. See the opportunity to stand out? Being a Pinterest creator vs. consumer can help gain brand awareness and grow your community….