Social media optimization, or SMO, is applying your social skills to your social media platforms. SMO sounds like a fancy term, but I can guarantee that you have the social skills necessary to build your blog traffic and social media network. Whether you're an entrepreneur, writer, or small business ... READ the POST
Build Your Blog with Social Media Optimization (SMO)
Listening to Rand Fishkin of MOZ.com's Whiteboard Friday sparked the social media optimization idea in my head again. Social media optimization or SMO is the principle of using social media instead of SEO to help build your blog. What I love is that SEO experts, social media pros, and SMO thinkers ... READ the POST
Goodbye SEO, Hello SMO (Social Media Optimization)
I've never written for SEO but chose to write about what I was passionate about and for people. I always have a reader in mind for my articles. They could be based on a conversation with a friend or question that someone asked me on social media. Sometimes these questions lead to a longer form ... READ the POST
The Lowdown on Social Media Optimization, Blogging and Google+ [video]
This hangout is a treasure trove of information for bloggers on Google+ we talked about social search and social media optimization for your Google+ posts. If you are a blogger, this is a fantastic Google+ hangout for you to learn about social media optimization (SMO) and how it affects you. Chef ... READ the POST