Email marketing is a powerful tool, but in the past, I've struggled to get my newsletter out the door for one key reason: lack of time to build out beautiful, well-crafted emails.
I wanted to update my lead magnets and make it easy for people to sign up for my email list, but I didn't like the frustration. Once I switched to Flodesk, things got a whole lot better! Here's a little bit of my love-hate journey with email. I started on MailChimp, switched to ConvertKit, then back to MailChimp, and now I'm sticking with Flodesk.
I'm sharing four reasons I've switched my business to Flodesk for email marketing.
What is Flodesk?
Flodesk is the fastest-growing email marketing platform that helps small business owners design emails people love to get. Flodesk makes it easy for beginners and experts alike to build their email lists, engage their audiences, and convert subscribers with its stunning email templates and immersive forms.
Flodesk was created by creators, so they get it! No one has loads of time to create email campaigns, but connecting with your subscribers is essential.
The user interface spoke to me the first time I logged in – it's not cluttered or complicated. The creative workflow is outstanding. I actually enjoy using Flodesk!
The most significant difference between Flodesk and Mailchimp is the design of their templates. Flodesk's templates are much more stylish and modern, while Mailchimp's are more basic and generic. Flodesk also offers a broader range of font choices, giving you more flexibility to create a unique look for your emails.
If you'd like to give Flodesk a test drive, you can get 50% off your subscription with my referral code.
I was dissatisfied with the quality of emails I could create on other platforms. I didn't have the time to bring them up to my standards, so I stopped sending emails. Not a great way to grow your business. I was paying over $100 per month and not sending a new email out because of the time it took to create something memorable.
I didn't love my email sequences and tried to create something more complicated with ConvertKit, which was expensive. I hired a consultant and spent a lot of time on it, but I didn't like the process or outcome. It was frustrating and time-consuming.
I went back to MailChimp, and they started tweaking their platform to make it more like ConvertKit, and that was it for me. I knew I needed something that worked for me and didn't hate using it.
Easy to Grow your List
I love making lead magnets in Canva and using them on my WordPress blog to grow my email subscribers. It is easy to create something new and then add a new workflow to create an email sequence using Flodesk.
You can create powerful email marketing automation that makes sales while you sleep. What? It's true!
Creating opt-in forms is a snap and mine are converting well.
Love the Pricing Structure
One flat rate – no matter how many subscribers or emails you send. You don't have to worry about the cost increasing as you grow.
Bonus: Flodesk University Included
Free training and guidance? Yes, please! They have how-to's on using the platform but also how to build your email list, how to optimize your opt-in forms so they convert, and more.
Here's a great example: How to Write a Workflow Email Funnel
Sound interesting? Flodesk gave me a deal to share: 50% off your first full year of Flodesk. Details here.
Overall, I'm delighted with my switch to Flodesk. It's been a great experience, and I highly recommend it to anyone looking for a new email marketing platform.
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Dustin W. Stout says
I’ve been testing out Flodesk too and love it! They’ve done a great job at keeping things simple and elegant. It lacks a few key features for my product businesses (mostly automations and smart flows), but for my personal brand it’s great.
Peg Fitzpatrick says
I use it for my personal brand too! I have some workflows set up. I think they’re still adding a lot. Email twins! 👯♀️
Loved this article. Excited to try it out. I too have been with mailchimp for a long time and find it quite clunky so this would really help
thank you beautiful lady
Peg Fitzpatrick says
Hey Sabina! Why is it so clunky? LOL I hope you check out Flodesk’s free trial – I have a feeling you’ll love it like I do. And my emails look unique now which I like.
Thank you for sharing your thoughts!