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Quick Tips for Great Social Media Graphics

Quick Tips for Great Social Media Graphics

Social media graphics are crucial these days for getting your message across. For me, the perfect social media post always includes a graphic. From Pinterest to sharing on Google+ to tweeting an image the message is the same: visuals are the key! If you write great content, you should share it with an image. You can't be guaranteed a share if an image doesn't pull through on the Pin it button or Continue reading

Boost your Blog IQ by Repurposing Content

Boost your Blog IQ by Repurposing Content

One of the greatest challenges for bloggers is content creation. The second greatest challenge is what happens after that content is created. While promotion is key to a successful blog, the astonishing truth is that most bloggers write an article, hit publish, share it across one or two social networks and call it a day. You might wonder why anyone would take the time to write an article Continue reading

How to Maximize Content with Visual Marketing

How to Maximize Content with Visual Marketing

The world of social media gets bigger each day as thousands of people join, millions of people post on hundreds of social media platforms, and who knows how many blog posts are published. It's a big, big world of images, text, and ideas. The first and most important question is what to post. The answer is high-quality content which expresses your ideas effectively and reaches your goals. The Continue reading

How to Create the Perfect Social Media Post

How to Create the Perfect Social Media Post

Taking the time and effort to create the perfect social media post has never been more important. All social media platforms are swamped with content - both good and bad. After you've taken the time to create great content or curated something to share, you need to present it in the smartest possible way. "Content is currency — something we trade for our audience’s attention." Frank Strong I Continue reading

How to Build Thought Leadership with LinkedIn

How to Build Thought Leadership with LinkedIn

Thought leadership is a tricky phrase. In this instance, I'm using it to discuss building your professional reputation in a certain area of expertise much like your Google Authorship. Repetition of discussion in a certain area builds trust, your knowledge base, and people will look to you for answers with time. With over 300 million members, LinkedIn is a powerhouse of professional connections. Continue reading