DIY Design: How to Design Compelling Visual Content for your Blog

Creating shareable, eye-catching graphics is a must for blogs to get traffic. I'm sharing tools and ideas from my DIY Design: How to Design Compelling Visual Content for your Blog session at Hubspot's INBOUND conference.

Images can make or break a landing page, promotion, or social media post. They are the many faces and personalities of your brand, which is why it’s so important to get them right! But how, you ask, can you make them easily, quickly, all the while ensuring their effectiveness and quality? Learn some of my visual marketing powerhouse tips to design stunning images yourself.

Resources:

Canva: My not-so-secret weapon for creating great visuals for my blog and social media. Try it for FREE for thirty days.

Try Canva Pro Today

DIY Design is a must for small business owners, social media managers, and entrepreneurs. Time is the most valuable resource we have for our businesses. Being practical with project management and smart with our money has never been more important. We can’t always afford to work with a professional for our marketing and design needs.

Learn more here: How to Kickstart your DIY Design Skills

It's very important to test your blog post social sharing to guarantee that your blog shares well on social media.

Trello: Keeps my life organized and easy to access across my desktop, smartphone, and tablets.

GIPHY: Find super fun GIFS to add a spark to your content.
Ezy Watermark: add your logo or signature to photos or graphics.

VSCO app: a simple editing tool that adds professional filters to your images.

Graphics to design for each blog post:

Each blog post should have a featured image as well as graphics for social sharing.

Help make your readers superstars when they share your article by providing great visual content.

Also, create:

Pinterest 2:3 ratio or 1000 pixels x 1500 pixels

Twitter 2:1 ratio or 500 pixels x 1000 pixels

Facebook and Instagram 1:1 ratio or 1000 pixels by 1000 pixels

I hope these resources help add more vibrancy and spark to your blog posts and bring more traffic to your website with great visual content!