Personal Insights into Guy Kawasaki


As a new monthly feature for 12 Most, I will be interviewing leaders within their fields and gaining some personal insights into them beyond what we see everyday in their posts, tweets and blogs. First up is Guy Kawasaki,  a supporter of 12 Most from the earliest days, the co-founder of, an “online magazine rack” of popular topics on the web. Previously, he was a chief evangelist at Apple.  He has a BA from Stanford University and an
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#MyBookClub Month #1 with @GuyKawasaki’s #Enchantment

On June 13th, the first #MyBookClub launched and it was an enormous success! I contemplated the idea of an online book club for some time; could a group of people have a meaningful interchange based on the shared experience of reading a book together? Leading up to the book club, there was no expectation as it would be a live Twitter chat which is like herding kittens. My wish was that it be enlightening as well as entertaining for all the people
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